Preferred Consultants to Premier Sales Organizations
 

Performance Metrics

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How AGI Adds Value

We provide clients with a robust dashboard of tactical and strategic metrics that articulate critical dimensions of current and historical performance as well as providing leading indicators of future performance. In this way, we position our clients to better monitor, evaluate and improve performance in the products, geographies and customer segments they choose to target.


Complexities to Consider

Different segments, processes and coverage models will require different kinds of performance metrics
Ongoing evaluation of efficiency (costs) and effectiveness (results) is a component of any world class dashboard
A robust assessment of performance in existing or new customers/products should be provided in every target segment
Leading indicators require management to finely articulate and rigorously manage their sales pipeline
Sales time invested is an emerging metric that most clients will want to track and understand


Insight Our Work Typically Provides

Analytics and Benchmarks: to assess effectiveness of conversion, penetration and retention selling
Sales Pipeline Management: framework and process improvements
Sales Capacity: what is needed vs. what is available
Sales Outcomes: dashboard of leading and current indicators for more robust sales management, including revenue, profit, ROI (by channel, territory, product, account), sales pipeline ratios and sales time

 

Learn more about how we help clients improve their performance metrics

Using Performance Metrics to Drive Effective Sales Process Execution

Supporting a New Sales Strategy with Performance Metrics